The Cost Differences Between New and Used Gym Equipment

When you’re looking to set up a gym—or maybe just upgrade the one you already run—equipment is likely your biggest expense. But here's the real question most people get stuck on: should you go for brand-new gear, or opt for used equipment to save a few bucks? On the surface, it sounds like a simple financial decision. But when you dig in, it’s more layered than just “new vs. used.”

Let’s break it down.

1. The Sticker Price: New vs. Used  

This is the part that gets most people’s attention first—the cost.
Buying new commercial gym equipment can be staggeringly expensive. A single high-end treadmill can run you upwards of $5,000. Add in ellipticals, strength machines, racks, benches, and dumbbells, and you're looking at tens (maybe hundreds) of thousands of dollars for a full setup.

Used equipment, by comparison, is often sold for 40% to 70% less than retail. That’s a massive cut. The catch? You need to know why it’s being sold. Not all second-hand machines are equal.

And here's something worth knowing—some of the best deals come through a gym liquidation sale, where gyms (often chains or franchises) are forced to sell off their assets quickly. The equipment is usually commercial-grade and well-maintained, and it’s priced to move.

2. Quality and Durability: Is New Always Better?  

This is where things get murky.

Yes, new machines come with warranties, fresh parts, and the latest features. But gym equipment, especially commercial-grade models, is built to last. A used Life Fitness or Precor elliptical can still give you solid performance for years—especially if it was well-maintained and regularly serviced.

There’s also a big difference between home-use machines and commercial ones. A three-year-old treadmill from a gym might outlast a brand-new model from a big box store, simply because of how it’s built.

So, used doesn’t always mean inferior—it depends on the brand, age, and condition.

3. Warranty and Support: Peace of Mind Comes at a Price 

Buying new means you’ll get a manufacturer’s warranty, usually covering parts and labor for at least a year—sometimes more for higher-end products. That’s not just about fixing problems; it’s peace of mind.

Used equipment typically doesn’t come with any guarantees, unless you buy from a reputable refurbishing company. Some do offer limited warranties, but you’ll want to check the fine print.
If you’re going the used route and buying direct from a liquidation sale or a private seller, assume it's “as-is.”

4. Technology and Features: Do You Really Need the Latest?  

New equipment often comes loaded with the latest features—touchscreens, built-in workout apps, Bluetooth, virtual classes, and detailed performance tracking.
But ask yourself: do you really need all of that?

If you're opening a luxury fitness center, maybe yes. Your clientele might expect it. But if you're running a neighborhood gym focused on strength training or functional fitness, the tech might be more of a distraction than a value-add.

Used equipment tends to be simpler—less flashy, but often more user-friendly. Sometimes, less is more.

5. Maintenance and Repairs: What to Expect  

Used machines can cost more to maintain in the long run. You’re dealing with wear and tear—belts that might need replacing, electronics that can glitch, or bearings that squeak.

With new equipment, you likely won’t need to do much in the first few years. But even new gear will eventually break down. The difference is whether you’re ready (and budgeted) for those repairs.

If you’re mechanically inclined or know a good fitness equipment technician, this might not be a big deal. If not, those repair bills can stack up fast.

6. Resale Value: Don’t Ignore the Exit Strategy  

Most people don’t think about resale value when they’re buying equipment, but it’s worth considering.

New equipment depreciates quickly—just like a car. The minute it’s installed, it loses a chunk of its value. In contrast, used equipment—especially if you bought it at a deep discount—doesn’t drop much more in value over time.

In fact, if you maintain it well, you might even resell it for close to what you paid.

7. A Middle Ground: Refurbished Equipment  

There’s also a third option that doesn’t get enough attention: refurbished equipment.
This is used gear that’s been fully inspected, repaired, repainted, and restored by professionals. It’s not brand new, but it looks and performs like it. These machines often come with short warranties and offer a balance between cost savings and reliability.

Think of it as the certified pre-owned car of the fitness world.

So, What’s the Better Deal? 

It really comes down to your situation.

If you’ve got the budget, want the latest features, and like the security of warranties, new equipment makes sense. Especially if you're trying to create a luxury experience.

But if you’re trying to open a gym on a budget, expand quickly, or you just want the best value for your money—then buying used (especially through a gym liquidation sale) could be a game-changer. You’ll need to do a bit more research and due diligence, but the savings can be substantial.

Final Thoughts  

There’s no one-size-fits-all answer when it comes to buying gym equipment. The real cost isn’t just what you pay upfront—it’s what you get for your money over time.

Used equipment might not come with shiny touchscreens, but it could help you launch your gym faster, hit profitability sooner, and keep your financial stress low. New gear might impress your members more, but it’ll hit your wallet harder.

In the end, the best investment is the one that aligns with your goals, your budget, and your vision.

If you're navigating this decision right now, remember: it's not about choosing what's best on paper. It's about choosing what works best for you.